A niche is your corner of the internet, the place where you plant your flag.
It’s not just about what you sell. It’s about:
what you talk about,
who you help,
and how you show up.
What kinds of problems do I care about solving?
What kind of people do I enjoy helping?
What topics am I willing to keep learning about?
“I help [type of person] with [type of problem or goal].”
“I help busy moms find quick dinner recipes.”
“I help retirees explore online income ideas.”
“I help burned-out workers escape the 9–5.”
“I help overweight folks live healthier lives.”
Be sure to write your formula down on a piece of paper, along with any ideas you have for niche possibilities.
Remember: you don’t need to be an expert. Being just one step ahead of the person you’re helping is enough.
Define your niche using the formula above.
Remember to keep it simple and focused.
When you’re ready, click below to move on: